Research + Consulting
“Know before you go.”
Effective grantmaking starts with detailed, expert research and relationship-building at the ground level. We’re experts at performing news landscape analyses to lay the foundation for successful, impactful, geographically based journalism funding.
Our innovative, three-step model is uniquely effective:
- Visit communities in person and ask people who they trust for news and information.
- Get to know trusted publishers, vet them for journalistic values, and assess their needs.
- Identify big-picture trends and individual potential grantees in an actionable analytic report.
News Landscape Analysis
We’ve performed custom news landscape research analysis in several U.S. states on behalf of state and national funders.
Our research positions you to:
- Discover news outlets trusted by local communities
- Develop an effective, inclusive grantmaking strategy
- Translate high-level strategy into grassroots impact

Grantmaking Strategy + Administration
In addition to direct grantmaking, The Pivot Fund contracts with funders to help them design and execute their own grassroots funding strategies. We also perform feasibility studies and evaluate impact.
Our consulting positions you to:
- Identify potential grantees who are trusted by their communities
- Vet potential grantees for shared journalistic values
- Implement funding strategies, building on trusted relationships

Support for Local News Entrepreneurs
We aim to provide fiscal sponsorship at scale to for-profit grantees, opening the door for nonprofit funding. We also provide culturally competent wraparound services to help local publishers succeed.
We support you through:
- Fiscal sponsorship
- Connections to funding and a wider network of relationships
- Training in revenue, technology, and audience strategies

Recent Reports

Minnesota Community News Landscape Today
