Shifting Power Through Equitable Journalism Funding
The Pivot Fund empowers independent, community-rooted news outlets serving under-resourced urban and rural areas. We provide funding and support that strengthen local news and build a more inclusive democracy.
We’ve learned
55%
of regular news consumers on Instagram are Hispanic, Black or Asian, as underserved communities shift to social media for news.
57%
of Black Americans say the news only covers certain segments of their communities, and 43% say it stereotypes Black people.
79%
of news organizations serving historically marginalized communities don’t have enough funding for basic operations.
83%
of news organizations serving historically marginalized communities think racial bias influences funding decisions.
We always start with the audience.
We ask community members whom they trust for news and information. Then we channel grants to trusted news organizations that are big enough to put them on a path to sustainability and provide culturally competent services to help them get there. We share what we learn to help other journalism funders be more effective.
Latest Updates
VIDEO
Community Focus Drives Growth: Investing in Trusted Local News
VIDEO
Growing a Newsroom Around Community Needs: 285 South’s Impact
Se habla español
You can submit your application in English or Spanish.
- What We Fund / Lo que financiamos
- How to Apply / Cómo aplicar
Join us to balance civic power.
We’re building a more authentic, inclusive news ecosystem that unites communities and fosters a resilient democracy.