The Root and the case for culturally competent Black media

Sometimes Things Just End The Root — a digital website that boasts that it provides news with a Black perspective for Black people —  has lost more than two-thirds of its writers, journalists, popular and noted columnists, and content producers, an analysis of the masthead shows.  In April, the site’s former celebrated editor-in-chief, Danielle Belton,Continue reading “The Root and the case for culturally competent Black media”

Reconnecting with advertisers in a post-pandemic world

Two years into a global pandemic, the advertising rules for local news organizations have been upended. Unable to go into stories or access newspapers, an entire consumer base has been re-educated to interact digitally with brands, including local businesses.  Building loyalty and memberships are now even more important when it comes to our brands andContinue reading “Reconnecting with advertisers in a post-pandemic world”

One Great Idea: Sponsored Q&As

Like many, I learned about the deaths of actor Michael K. Williams and comedian Fuquan Johnson due to fentanyl-laced drug overdoses on social media. But it wasn’t until I turned on the radio and tuned into the Rickey Smiley Morning Show that I learned about the extent of fentanyl’s deadly impact on Black communities across the country. Smiley, a popular comedianContinue reading “One Great Idea: Sponsored Q&As”

Could Congress Save BIPOC News Media?

For the first time since 1967, U.S. lawmakers are poised to inject federal dollars into a lagging media ecosystem under the guise of saving local news. There are several pieces of legislation being bandied about in Washington, D.C., but the one getting the most attention at the moment — and perhaps the best chance of passage — is The LocalContinue reading “Could Congress Save BIPOC News Media?”

Board Talk: Building and retaining a strong board

Board development might be one of the dryest topics of conversation when it comes to entrepreneurship. It’s also one of the hardest things to do, especially in the journalism business where many publishers want to recruit people who are in the industry and have a working knowledge about news media  and the ethics that governContinue reading “Board Talk: Building and retaining a strong board”